High level media training for senior executives and professional communications staff
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Senior staff of major businesses, charities and authorities can frequently find themselves in difficult interview situations. The larger or more important the business, the more likely it is that a journalist will use clever tricks to elicit a specific response. A momentary lapse in judgement can paint the business in a bad light and do hundreds of thousands of pounds damage to your |
hard won reputation.
Publicity Heaven runs two high level courses, aimed at senior executives and professional communications staff.
The journalist trainers have more than 30 years’ media experience reporting and presenting for newspapers, commercial radio and BBC radio.
Courses can be run from virtually any location in the UK.
One day course: Advanced broadcast and media interview skills
You will learn a set of high level practical skills to ensure you get the most out of every single radio or newspaper interview.
Your new awareness of the media will give you the ability to not just handle any interview, but ensure your organisation gets its message across in an effective and powerful way.
Understand the many different types of interviews, how to prepare for them, and opportunities to look out for. Learn to anticipate negative questioning and always have the right reply to hand.
This training is fully hands on. You’ll be learning new skills and practicing them immediately. The training includes a tour of a live radio studio.
The day's agenda includes:
- Understanding journalists and different types of interviews
- Preparing for an interview
- Practical: newspaper interviews, and review
- Ensuring you get your message across
- Practical: pre-recorded radio interviews, and review
- Battling nerves
- Practical: live radio interviews, and review
- Practical: live radio interviews 2, and review
- How to analyse your performance and continually improve
Each day’s training is strictly limited to four delegates only.
One day course: Media damage limitation skills
You will learn how to handle any media interview during a crisis – even if your organisation is in the wrong.
This training is fully hands on. You’ll be learning new skills and practicing them immediately.
This course is only open to delegates that have previously completed the Advanced Broadcast Skills, and each day is strictly limited to four delegates only.
The day's agenda includes:
- Preparing for a crisis
- Essential do’s and don’ts
- Practical: newspaper and pre-recorded radio interviews, and review
- Action and consequence
- How to avoid libel
- Practical: crisis situation planning and live radio interviews, and review
Your investment:
Course costs are based around a day rate with reasonable travel expenses. Please ask for a quote.