Viral videos seem to have made the jump into the mainstream media this week. A viral video is a little clip that spreads from computer to computer (like a virus), as people pass it on to each other.
Media Guardian has launched a new viral video chart, (register for free to see this article) and UKTV G2 has actually launched a programme highlighting them.
Publicity oppotunities for you here? Maybe, but viral videos are by their very nature all about the content, making them very hard to force.
Although it’s entirely possible… smashing up a new Playstation 3 in front of people who’ve been queueing 18 hours to buy one, very funny!
Would certainly be worth you tracking what’s in the viral chart each week to watch trends change.
Tags: Guardian
