We’ve done lots of high profile work recently for our client T-Enterprise.
They’re great fun to work with because they get it. They understand that great PR coverage comes from creating great stories.
The team there spend a lot of time creating the viral games that give us great PR tools. So it was particularly pleasing [...]

Often with clients we will ask them what data they have available and how we can leverage it to create great stories.
Just stumbled across a fantastic example from a website called Zoopla. Their entire business is about crunching data, but they have used it to great effect to work out the cost of buying every [...]