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December, 2007


You’ve got our goat

We haven’t sent Christmas cards this year.
Instead we bought a goat from Oxfam Unwrapped. She’s called Gertrude.
Learn more about the purchase and meet Gertrude.

By Paul Green on Dec 18th, 2007  |  Permalink  |  TrackBack


Man bites dog

There’s a saying in journalism that when a dog bites a man, that’s not news. But if a man bites a dog, that’s news!
Well, it’s finally happened according to this Reuters report.

By Paul Green on Dec 17th, 2007  |  Permalink  |  TrackBack


The first of the 2007 PR reviews

We’ll be subjected to loads of ‘reviews of the year’ over the next two weeks.
Here’s one to start - a brief look at the year’s PR winners and losers in the MediaGuardian this morning.
You should have heard of every brand and story mentioned.
EDITED 12-2-08 for spelling

By Paul Green on Dec 17th, 2007  |  Permalink  |  TrackBack


Tackling misconceptions with humour

If there’s one industry that seems to be under a barrage of constant criticism, it’s health & safety.
You might hear “Seems you can’t go to the pub without a risk assessment” or “you’d better get a warning sign up next to the kettle”.
Good to see the HSE tackle these misconceptions with humour: The Myth of [...]

By Paul Green on Dec 5th, 2007  |  Permalink  |  TrackBack


When it all goes wrong

Whatever you or your business stands for, ensure you have a backup plan in case you are ever caught on the other foot.
It can happen in the flash of a camera.

By Paul Green on Dec 5th, 2007  |  Permalink  |  TrackBack

    

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