Wembley Stadium has thrown a wobbly after a company projected its logo onto the side of the building, a classic guerilla marketing stunt (MediaGuardian, free registration required).
Lets hope no-one else loses their sense of humour and makes this a trend.
Good publicity for the company that’s been sued though… more than they would have got otherwise…
Last week I said bank holidays were a great time to try and get free publicity.
A client of ours was featured in the news bulletins of a local radio station on bank holiday Monday, and again this morning. All this from a press release we sent a few weeks ago (the station was holding onto [...]
People buy things for one of two reasons: either to feel good, or fix a problem.
Yesterday I picked up my new car, a second hand Maxda MX-5. To my horror, this morning I spotted a chip in the windscreen, in the driver’s line of vision (which means a new windscreen…pah).
Google ‘chipped windscreen’ and you get [...]
When I was news editor of a radio station, I hated the day after bank holidays. You were grumpy after a nice long weekend, and there was never any news about.
The day after a bank holiday is a fantastic day to send a great press release.
Don’t miss this opportunity!
There’s a song playing on Radio 2, where the chorus is “Goodbye Blackberry Way” (by Move, number one in December 1968).
Any business that’s trying to get people to switch from using a Blackberry to their mobile email device - like Nokia - should licence the song for their adverts.
Pity we’re not in advertising.
I just did a quick Friday afternoon check of Gmail, and found a link inviting me to submit a video for this.
BRILLIANT!
This is going to get so much word of mouth publicity for Gmail. It’s so simple, I love it.
So the Russians have staked a claim in the Artic ocean by planting a flag under the North Pole.
Could you stake a claim on something in your town by planting a company flag somewhere? You need to do it today while it’s in the news.
Have had quite a few enquiries lately from people who’ve read about us on the Shell Livewire forums.
I’ve not used the forums myself (may in the future now), but I found three happy customers had written about us in this thread.
That’s great! And it proves what I’ve been saying for years, that publicity these [...]
How about the UK shark on the front page of The Sun three days running.
Now is a great time to try and get publicity! Our £149 + VAT pre-paid press release offer is back for August.