If you can create a perception that there is a restriction on something can that make it more popular?
This new advert of some model writhing in bed has been
banned, and now it's all over the media, getting a load more free exposure than it would have done as ...
August is traditionally Silly Season, when news is a little thin on the ground and quirky stories can get more coverage then they normally would.
This is because of the Great British Summer Getaway. Fewer people here means fewer stories. And it's a big opportunity for your business. But you need ...
We've done lots of high profile work recently for our client
T-Enterprise.
They're great fun to work with because they get it. They understand that great PR coverage comes from
creating great stories.
The team there spend a lot of time creating the viral games that give ...
Often with clients we will ask them what data they have available and how we can leverage it to create great stories.
Just stumbled across a fantastic example from a website called
Zoopla. Their entire business is about crunching data, but they have used it to great effect to work ...
Web User magazine has this week declared our client
froggybank.co.uk its best website of the week.
Hooray! The team, behind it have been put a lot of work in, and it has been getting some good media attention lately.
Well done froggybank.