We post out several hundred copies of my free PR book to business owners every month (get your copy here).
A few weeks ago I met a business owner who had received his free book through the post… but his dog got to it before he did.
Here’s what happened.
Damn mutt
That was the best bit
Ouch! I don’t have an ego about these things, but no author wants to see that happen to their book!
Courtesy of Media Guardian.
IT Pro magazine blogger Davey Winder loves the headline on a press release I wrote for our client VAC Media.
The headline? Online condom sales rise despite stiff competition from retailers
Have seen a couple of really clever advertising images over the last couple of weeks that will undoubtably drive word of mouth publicity.
The first was in the toilets at Xscape in Milton Keynes (and yes I was the only person in there when I took this photo!). The poster is positioned just above the urinal.
A pretty risque advert and not one that you’d expect from a firm of solicitors. And that’s why people would talk about it.
Meantime, in London, it looks like a new bank is launching.
And with all the financial woes we have had over the last year, this is a good way to get people talking. We all want a good relationship with our bank, right?
This is a sign at what will presumably become a branch of the new bank. They’re setting expectations pretty high with this… will be interesting to see what actually happens.
While speaking at event in London a few weeks ago I met Mr Fowley.
Mr Fowley
He was in London raising money for the South West Children’s Hospice.
Here’s Mr Fowley’s website. Would make for a good Christmas donation if you’ve got a fiver burning a hole in your pocket.
