Archive for December, 2007

Man bites dog

Monday, December 17th, 2007

There’s a saying in journalism that when a dog bites a man, that’s not news. But if a man bites a dog, that’s news!

Well, it’s finally happened according to this Reuters report.

The first of the 2007 PR reviews

Monday, December 17th, 2007

We’ll be subjected to loads of ‘reviews of the year’ over the next two weeks.

Here’s one to start - a brief look at the year’s PR winners and losers in the MediaGuardian this morning.

You should have heard of every brand and story mentioned.

Tackling misconceptions with humour

Wednesday, December 5th, 2007

If there’s one industry that seems to be under a barrage of constant criticism, it’s health & safety.

You might hear “Seems you can’t go to the pub without a risk assessment” or “you’d better get a warning sign up next to the kettle”.

Good to see the HSE tackle these misconceptions with humour: The Myth of the Month.

Hell, they’ve even turned these into a calendar to sell!

When it all goes wrong

Wednesday, December 5th, 2007

Whatever you or your business stands for, ensure you have a backup plan in case you are ever caught on the other foot.

It can happen in the flash of a camera.

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